Michell C. Clark

Michell C. Clark

Michell C. Clark

Michell began exploring social media out of necessity, when he was stuck on campus as a cadet at the United States Military Academy. Michell was expelled from the academy in 2012. The days leading to his expulsion forced him to stand up for himself when no one else would. The days after his expulsion challenged him to choose new life goals for himself. Michell finished school at Virginia Commonwealth University, where he began to leverage his social media presence to negotiate more press opportunities for his music discovery platform, Artistic Manifesto. Michell was a writer before he was an influencer. He continues to write about the difficulties of his entrepreneurial journey in a way that many of his peers can relate to. He also writes about up and coming musicians for Bandcamp, and issues that pertain to black culture for TheRoot.com. As Michell observed the way social media can be used as leverage for bigger writing opportunities, he continued to dedicate time to growing his social media presence. As he observed the importance of visuals on social media he began to carve out a visual identity to match his writing.

Michell decided to quit his day job in July 2016, after being informed that he would likely be fired in the months to come. He credits the hardships and lack of a safety net for his growth as an entrepreneur and a man since that point. In late 2016, Michell signed on to work with SHADE management, and officially embraced the concept of being an influencer. Michell has worked on campaigns with Red Bull, TIDAL, and McDonalds. He has been featured in JET Magazine, Billboard Magazine, and Blavity for his work as an influencer. Essence Magazine said that the brunch series he cofounded, Views From the Grits, is “why black millennials will thrive.” Additionally, Michell was hand picked by Sean “Diddy” Combs and DeLeon Tequila for the DeLeon 100 List for his work as a tastemaker. Michell is currently preparing to release his first book, ‘Keep It 100: A series of daily affirmations for millennials (who are tired of being called millennials).” The book is slated for release later this year via 13th & Joan.